Today's new mp3 comes from El Perro Del Mar, the Dog of the Sea, err singer/songwriter Sarah Assbring. She's often associated with the current hip Swedish twee scene, a genre I often revile, so I was incredibly skeptical when I first heard her music. I downloaded a couple mp3s, listened in passing and promptly forgot about 'em. But then I made the fateful decision to check her performance at UmeƄ Open on a total whim. That's when it truly hit me that hers was a talent worthy of acknowledgment. She proves that a simple tune embellished with creative vocal arrangements and lush production are all you need to create pop gems. She utilizes the classic Phil Spector/Beach Boys blueprint - heavy stomping beats, loads of bells and timpani, tons of oohs and ahhs and beautifully layered melodies. There's a reason the formula has turned out so many quality hits - it works.